From Chaos to Coloring: A Mother's Journey to Entrepreneurship

In the bustling heart of Funchal Madeira (and Budapest earlier), Szabina, a mother of four lively children, found herself constantly juggling between her role as a parent and her demanding job as a physiotherapist, pilates instructor. Every evening, she'd return home to a whirlwind of activity: homework, dinner preparations, bedtime stories, and the never-ending quest to find activities that would both entertain and educate her kids.

One evening, as she watched her youngest, Luna, scribbling outside the lines of a store-bought coloring book, an idea began to form. Why not create coloring books and worksheets that were not only fun but also tailored to each child's learning style and interests?

Szabina started small. She designed a few pages, incorporating elements she knew her children loved: unicorns, mermaids, dinosaurs, space figures, bees, bunnies and more. To her delight, her kids were instantly hooked. The worksheets she created also had educational components, subtly teaching them about numbers, letters, directions, shapes, etc.

Word spread in her community about Szabina's unique and personalized coloring books. Soon, other parents began requesting custom worksheets for their children. Recognizing the potential, Szabina decided to turn her hobby into a side business. She named it "EnjoyLunaGoods”.

The unexpected benefit? It saved her time. Instead of scouring stores and online platforms for the perfect activity books, she had a treasure trove right at her fingertips. Furthermore, the business allowed her to work from home, giving her more precious moments with her children. The flexibility meant she could design during her kids' nap times or after they'd gone to bed.

Szabina's venture not only filled a gap in the market but also addressed a personal need. It became a testament to her ingenuity and determination. Parents everywhere were grateful for a product that combined fun with learning, and Szabina became a beacon of inspiration for mothers looking to balance family life with personal passions.

Today, EnjoyLunaGoods is a thriving business, but for Szabina, its success is measured not in sales but in the smiles of children who find joy in every page they color and the challenges in every worksheets.

Behind the scene, there is always coffee…

Want to be the first to know when new products launch?
And get a 10% COUPON off on your first purchase?